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ASSOCIATE IN SPECIALIZED BUSINESS DEGREE:

MARKETING / MANAGEMENT

 

Marketing is an exciting, fast paced, and contemporary business discipline. Organizations engage in marketing and advertising activities on a daily basis and they need trained individuals to help them. With training in the areas of marketing and management, students are able to make wise decisions and participate in business operations. Students will be trained to plan and prepare advertising and promotional materials used in advertising campaigns. Critical communications and creative problem-solving skills will be developed to enable graduates to more clearly portray their company or clients' message. Graduates of this program may seek positions as sales representatives, marketing assistants, account representatives, promotion specialists or work within advertising agencies.


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Core
Requirements
  • Introduction to Accounting
  • Personal Finance
  • Office Procedures
  • Introduction to Computers
  • Beginning Keyboarding
  • Introduction to Word Processing
  • Written Communications
  • Skills for Academic Success
  • Business Mathematics
Concentration
Requirements
  • Marketing Principles
  • Salesmanship
  • Advertising Principles
  • Design Principles
  • Applied Marketing Management
  • Social Media Marketing
  • Advertising Campaigns
  • Computerized Drawing
  • Electronic Spreadsheets
  • Presentation Graphics
  • Digital Publishing
  • Photo Editing and Design
  • Related Course Requirements
General Education
Requirements
  • English Fundamentals
  • Speech Communications
  • Principles of Mathematics
  • Related General Education Requirements
Division
Requirements
  • Business Law
  • Organizational Management

 

Total Credits: 70

 

Whether you're just getting started or you're ready to take the next step in your career, Lansdale School of Business can help.

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Lansdale School of Business is committed to giving you accurate details regarding your education. Please feel free to contact our Admissions staff to ask any additional questions you have in reference to our school and the programs offered.

Program Details


To help you select the program that best suits your needs, please click the link above for tuition and fees, graduation rate and other important information.

[LSB news & events]

Massage Continuing Education

Continuing Education Massage Classes click here

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Classes Begin

The Fall Term 2017 classes begin
September 5, 2017
Enroll today for your tomorrow!

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LSB to Host THE MONTGOMERY COUNTY PARALEGAL ASSOCIATION April CLE Seminar

April 19, 2017, 6:00 p.m.

Lansdale School of Business

400 Franklin Avenue, Franklin Commons

Phoenixville, PA  19460


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NRCMA Certification Test Dates

If you wish to take one of the certification tests, you must notify Donna Romano three weeks before the payment deadline for an application.

Read more for further details.

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[LSB testimonials]

I was interested in LSB because it was a small school with flexible schedules so I could tend to my family's needs. I am soon to graduate and just completed my externship at a Dermatologist's office where I have accepted a position as a Medical Assistant. I am so happy with what I learned at LSB, and though it was challenging, it was well worth it.

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LSB provides a well-rounded program with diversity in the courses offered. I've been introduced to many areas within the Legal field that I'll encounter when job searching. The Instructors offer excellent expertise and use their own personal industry examples to help students learn. A mock trial in Criminal Law class allowed students to participate in a trial officiated by a Professional Judge. It's been a life changing experience and has opened my eyes to a different world of learning and an understanding of the need for Community legal aid.

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I mostly like the small class sizes and the easy interaction with Faculty. After graduating I plan to continue my studies as a Forensic Accountant. LSB has prepared me to make my dreams a reality.

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