Business Administration – Marketing / Management

Associate in Specialized Business Degree
Main and Phoenixville Campuses

Marketing is an exciting, fast paced, and contemporary business discipline. Organizations engage in marketing and advertising activities on a daily basis and they need trained individuals to help them. With training in the areas of marketing and management, students are able to make wise decisions and participate in business operations. Students will be trained to plan and prepare advertising and promotional materials used in advertising campaigns. Critical communications and creative problem-solving skills will be developed to enable graduates to more clearly portray their company or clients' message. Graduates of this program may seek positions as sales representatives, marketing assistants, account representatives, promotion specialists or work within advertising agencies.

Core Requirements Introduction to Accounting Business Law I Office Procedures Introduction to Computers Beginning Keyboarding Introduction to Word Processing Written Communications Skills for Academic Success Business Mathematics	Concentration Requirements Marketing Principles Salesmanship Advertising Principles Design Principles Applied Marketing Management Advertising Campaigns Human Resource Management Electronic Spreadsheets Database Management Presentation Graphics Desktop Publishing Intermediate Word Processing Photo Editing & Design Related Course Requirements
General Education Requirements English Fundamentals Speech Communications Principles of Mathematics Related General Education Requirements
Division Requirements Small Business Management Organizational Management	Total Credits 70

Marketing is a highly competitive field, but qualified individuals are always needed. Get the skills you need for the job you want at Lansdale School of Business. Contact us today!

"What sets LSB apart from other “like” colleges is that the teachers go out of their way to be helpful and understanding of a student’s issues outside of the classroom. It is a very one-to-one, personal atmosphere which I think helps students stay connected to their education. Any question at LSB is addressed even if it is a question that has been answered many times before."

Roger Horros
2010 Graduate; Marketing Management Asociate Degree

Lansdale School of Business is committed to giving you accurate details regarding your education. Please feel free to contact our Admissions staff to ask any additional questions you have in reference to our school and the programs offered.

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North Wales Campus: 290 Wissahickon Avenue, North Wales, PA 19454
Phoenixville Campus: 400 Franklin Avenue, Suite 102, Phoenixville, PA 19460

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